Industry Fair Shenzhen Appearance Of New Technologies In The Textile And Garment Industry To Adjust
Industry Fair Shenzhen Appearance Of New Technologies In The Textile And Garment Industry To Adjust
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Home Page > Business > Public Relations > Industry Fair Shenzhen Appearance Of New Technologies In The Textile And Garment Industry To Adjust
Industry Fair Shenzhen Appearance Of New Technologies In The Textile And Garment Industry To Adjust
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Posted: Oct 21, 2010 |Comments: 0
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Shenzhen Textile and Garment Industry Upgrading in the adjustment
Textile and Garment Industry Expo in booth, groups of new materials, new processes, new technologies, new products, all appearances, hundreds of enterprises to take advantage of this new window to display their latest achievements. Reporter visited a number of brands and fabric business booths found in Shenzhen textile and garment industry has emerged a large number of well-known brand, product grade has been enhanced, a number of enterprises in the fierce competition in the growing. “Enhance the added value of textile and garment enterprises and competitiveness lies in the brand, creating brand” has become the common aspiration of the Shenzhen exhibitors.
Brand enterprises are less prone to market shocks
Rich colors, different patterns, feel, and texture are also different textile exhibition, attracting many customers stop, take advantage of this opportunity to pass on trade counterparts and strengthening exchanges. “Although the textile industry by the costs of environmental protection and other pressures, the output value in reducing, but not diminished our enthusiasm for the development of the market and explore.” Yuhenglou textile workers, said the company actively participating, hope more to promote brands, seeking opportunity.
Emphasis on brand strategy, cultivating its own brand, is to constantly adjust the textile industry in Shenzhen, a major performance upgrade. This reporter learned that, at present, Shenzhen has a number of Chinese textile and apparel brand, Shenzhen Women, home textiles, underwear and other sub-sectors with high reputation both at home and abroad, brand continues to grow. Sheng Leader responsible textile company, said Jun-Sheng Li, textile industry, influenced by the international environment, its profitability is poor, in particular many SMEs are mostly OEM, this situation is vulnerable to the impact of changes in the market. “Therefore, we place great emphasis on brand management, creative services, and take quality, we adhere to the idea.” Sheng profit such as creative design, brand development and marketing network construction based enterprises, the financial crisis affected significantly smaller, and after “baptism” to improve competitiveness.
Advanced technology in industry
Textile and garment industry is well-known traditional industries, to enhance competitiveness, will have to rely on technological innovation. Hall’s Wandering found textile science and technology enterprises have become the active force.
“The pursuit of technical apparel business, can drive innovation and upper fabric, fiber materials, innovation and process innovation in order to stimulate the entire process. Fabrics are showing the most important carrier of technology innovation, fashion designers engage in creative research and development, can not ignore the emerging fabric of the excavation and use. many of our business is with the development of new types of fabrics and use out of the tight encirclement, won the first move. “Shenzhen Textile Association, said a person in charge, Shenzhen enterprises to increase R & D investment in recent years, with advanced technology for industrial upgrading, increased emphasis on intellectual property rights protection.
According to incomplete statistics, the textile industry in Shenzhen now has over 300 patents. Ericsson launched a large number of energy saving, such as dyeing and finishing equipment, environmental protection work for the printing company sent “timely”; Victoria Jane, Embry independent R & D CNC precision manufacturing underwear mold processing technology, ultrasonic sewing technology. Shenzhen Textile Association organized by the Shenzhen Xin Long linen company, Shenzhen has developed good benefits dyeing, printing and dyeing to promote bio-enzyme pre-treatment technology, printing and dyeing industry of China has selected 35 advanced energy saving technologies. Currently, the textile industry in Shenzhen has been Ericsson, Victoria Jane, Anna Rich, Embry, National Bridge spunbond non-woven, synthetic fabric bags unlimited, precise spindle international high-tech enterprises and other enterprises to become.
Shenzhen underwear enterprise value of 15 billion years
Yesterday’s exhibition hall, the lingerie brand Bailey cool the ecological series catwalks activities, to bring a burst of hot atmosphere of the scene. Changing their style, there are health characteristics underwear, brought surprise to the audience. A woman and said: “I never thought underwear scene catwalks so beautiful, style so much.”
“In recent years, people pay attention to dress gradually from the outside and inside, more and more emphasis on the comfort of underwear, style and quality, per capita has gradually increased the number of underwear, lingerie and gradually spun off from the garment industry, a growth rate more than the apparel industry emerging industries. “show the same field of view of Shenzhen International Brand Underwear Fair Organizing Committee, said Qiao Shi Xu, Shenzhen Embry, Manni Fen, Victoria Jane, Fen Yi, Li Xue Xian brands has rapidly grown to become home and abroad strong influence on the representation of underwear brand. According to statistics, Shenzhen underwear company 150 million yuan in output value.
Xu Shi Qiao said that many of the world renowned brand underwear is then exported from the production in Shenzhen. “These brands together to present a thriving industry in Shenzhen underwear situation, lead nurturing from a group of its own brand.”
Many lingerie business executives expressed the hope that underwear company in Shenzhen to strengthen communication, exchanges and cooperation, the establishment of an interactive platform for industry together to enlarge and strengthen the industry, the reputation of “Shenzhen underwear,” the overall brand, established in Shenzhen in China’s leading underwear status and international importance. In particular, a number of areas in urgent need of an institution through organized and planned specifications and guidance.
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Industry Technology Roadmapping of Nonwoven Medical Tex
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