Interactive Media Magazine: A Lesson In Missing The Obvious
Interactive Media Magazine: A Lesson In Missing The Obvious
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Home Page > Arts & Entertainment > Television > Interactive Media Magazine: A Lesson In Missing The Obvious
Interactive Media Magazine: A Lesson In Missing The Obvious
Posted: Feb 23, 2010 |Comments: 0
| Views: 233 |
A certain software seller’s website proudly displays a quote from Interactive Media Magazine:
“Awesome. Unequivocally the best TV to PC software on the net.” How reassuring. Or is it?
I wonder what percentage of people who read that little gem bother to run the words Interactive Media Magazine through Google. And of those that do, how many sniff out anything other than gushing affiliate reviews that simply pump out these same words?
Well, since you’re reading this, you’re clearly not one of those. But from the stats I’ve seen, you can count yourself among the minority.
Good for you. You’re smart enough not to take things at face value.
All I can say is keep digging and you might uncover something worth its pixels.
The price of being lazy or impatient
I can only marvel at how the software seller in question has the audacity to try this on. After all, if anyone wants to verify the quote attributed to Interactive Media Magazine, all they have to do is open up a fresh page and run the name through a search engine.
Yet who, apart from you, would do that? Certainly most folks don’t. Too much like hard work. Or maybe it simply doesn’t occur to them.
It’s no different, I guess, from not reading instructions for a newly purchased gadget. Or hitting the Accept button beneath a vendor’s terms and conditions without giving them a moment’s glance.
We are all inherently lazy. And impatient. Quick and easy does it.
Of course, the internet has made these traits even more pronounced. Click, click, click. Don’t make me wait.
Ingenuity or trickery?
So, is it any surprise that some online sellers choose to take advantage of our failure to pay full attention?
I suppose not. But is it marketing genius? Or is it – dare I say – a scam?
Well, there’s no doubt it’s misleading. If advertisers who employ such tactics tried this in offline media, the regulators would send them packing.
The web is, of course, a marketer’s playground. Economy with the truth seems to be the norm. Yes, the FTC have made moves to clamp down on deceptive practices. But there’s still no substitute for having your wits about you.
There’s a hard lesson to be learned lurking on every internet corner. So keep your eyes peeled. And make sure it’s not you who comes a cropper.
My research into satellite TV on PC software led me to some stark conclusions. I share my findings on No Bull TV-on-PC Reviews. You might also be interested in visiting interactivemediamagazine.net. If you’re determined to uncover the truth about satellite TV on PC software, you’ll find it soon enough.
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Steve Jenks is a seasoned tell-it-as-it-is writer. He never takes any claims at face value. He digs beneath the surface for facts, not fluff. He wants to get at the truth as much as you do. Check out his no-nonsense reviews of online money-making guides, schemes, books at No Bull Affiliate Marketing Reviews
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Steve Jenks is a seasoned tell-it-as-it-is writer. He never takes any claims at face value. He digs beneath the surface for facts, not fluff. He wants to get at the truth as much as you do. Check out his no-nonsense reviews of online money-making guides, schemes, books at No Bull Affiliate Marketing Reviews
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